Tag Archive for 'triumph'

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TRIUMPH FASHION CUP 2007

The Triumph Fashion Cup 2007 at the team base of Desafío Español in the Port America`s Cup turns models into mermaids and sailors into catwalk stars.

Triumph’s fashion cup

Exciting sirens raise a storm at the Team Base of Desafío Español as the sensual lingerie was presented by breathtaking top models from the participating sailing nations. These international beauties elegantly danced along the water-catwalk whereas the special selection of Desafío Español crew members showed an amazing performance at their debut on the catwalk. Heavily cheered on by the international press the men hit the runway with style – while their colleagues smoothly sailed to victory on the open water.

Ray Cokes, presenter of the Fashion Cup, proved visibly inspired by his surroundings and got in the spirit- on the water catwalk – and wet – as he jumped into the water.

The photo and TV footage material of the shoot and the Triumph Fashion Cup is now available on www.thenewshub.net and www.triumphfashioncup.com. B-Roll will be available via satellite (please compare to the website).

Triumph is not an official sponsor of the America’s Cup® or Desafio Español.

Triumph International is one of the world’s largest manufacturers of underwear. As well as the main brands Triumph and sloggi, in Europe the company also includes the brands BeeDees, Valisère and HOM. Triumph, with its approx. 42,000 employees, achieves a turnover of CHF 2.4 billion (2006).

Triumph @ Figleaves

Crazy Japanse bra designs

They say that for products to compete in ths day and age, they need something new- an innovaton to give the the edge. Bras are no exception (at last the idea that they have to innovate is not). Triumph in Japan are continuously coming up with ideas, such as the heated bra covered in Bra Selector

Triumph shopping bra

A blog has been keeping up with the bratech from Triumph, from football cups (OK sounds like a headline from The Sun) to the latest bra that doubles up as a shopping bag!

Apparently, when the bra is being worn, the “shopping bag” portions are folded away inside the bra cups, where they serve as extra padding. The bra quickly converts to a shopping bag by removing the bag portions from the cups and connecting the hooks on the bra’s underwire. The lace cups serve as decoration along with the shoulder straps, which are disconnected and tied to the top of the bag as ribbons

Thanks Pink Tentacle