LessBounce.com, the sports bra company, have just launched their new catalogue for 2010. Not only is it packed with the widest range of sports bras in the world, new running kit and tennis gear, but it is also brimming with the best of British sports women.

The front cover features Tracy Moseley, the UK’s number one downhill mountain biker (number two in the world). Tracy has been supported by LessBounce for 4 years and is keen to encourage others to ensure they are well supported when training

whatever sport you take part in as a woman, a good sports bra is an essential part of your kit

said Tracy.

The catalogue also features Sarah Outen, the first woman and youngest person to row solo across the Indian Ocean and Flight Lieutenant Rachael Cadman who is training to be the first woman to complete the Enduroman Arch to Arc ultra triathlon. Rachael said of the catalogue photoshoot

it was inspiring to be with so many positive women.

Rachael is raising money for Help for Heroes, a cause also supported by LessBounce who are selling a crop top with the charity’s logo on - £2.50 from each one sold is given to Help for Heroes.

Running is also particularly important in 2010 for LessBounce who are supporting the Women’s Running Network’s Better Half Marathon series. The first event is on 1st April at Castle Coombe race circuit. Selaine Saxby, founder of LessBounce plans to run the event herself and said of the series

it is the first ever women’s only half marathon series and LessBounce are delighted to be supporting both the event and the literally the runners on their way around. A woman’s breasts will move over 2km during the 13 mile run which can result in irreversible damage.

LessBounce have been associated with the Women’s Running Network for the last 4 years and their new catalogue includes Paula Philip, Group Leader for the Women’s Running Network modelling the new Run bra from Shock Absorber. The Run bra is the first sports bra designed specifically for running. The bra has tested well in research at Portsmouth University where it has been shown to reduce bounce by up to 78%.

Running is one of the fastest growing sports for women in the UK and as a result LessBounce are selling a new range of running shorts and tights from Moving Comfort, designed specifically for women, up to a size 20. LessBounce also offer a free marathon club for women training for London Marathon – just email info@lessbounce.com for more information on this, or a new catalogue.

Visit www.lessbounce.com or compare sports bras on Brashop.

High street lingerie superstar La Senza has taken its sale online. Just visit the homepage at La Senza and select your bra size to see what's available - but keep in mind it's first come, first served!

La Senza has two distinct ranges of lingerie. Its normal bras (up to D cup) and its DD+ cup bras are both available in the sale. For example, take a look at this stunning Romantic Rose bra (left) which is available in both regular and specially designed DD+ ranges up to 40G.

Dress to impress in this stunning romantic rose lightly padded plunge bra. Styling of this bra includes red satin scallop shell style cups, a black floral lace panel on the neckline, red satin and black floral lace inserts on the sides, double strap and knot detail and two red satin rosebud bows on the centre front. Matching shorts, thongs and suspender belts are also available for a truly seductive look.

Does she remind you of this year's nation's sweetheart Cheryl Cole too?

Visit the sale at La Senza

Online lingerie retailer Figleaves has picked the immaculate Waikiki DD+ balconette bikini top from its huge range of lingerie and swimwear this week, and hats off to them. At just £25.00 this balconette bikini top (left) has ample style, with support for ample busoms.

Feel effortlessly sexy while you sunbath in the Waikiki balconette bikini top for DD+. Unpadded but lined for softness, it is underwired with fully adjustable straps and a snap clasp at rear. Finished with a gold-tone figleaves charm. Of course, a selection of matching side-tie and brief are also available to complete the combo.

Size guide: D-G cups in rather slim 30-38 back sizes.

Visit Figleaves for more affordable Waikiki styles and other Figleaves Swim swimwear in a variety of styles and colours.

Eco-lingerie maker Peau-Ethique has introduced a delicate range of lingerie called Caresse de Soie that is made from natural silk. This silk comes from a silk maker whose mulberry trees are cultivated in accordance with biodynamic agriculture standards.

Bio-dynamic, like organic farming, aims at obtaining healthy plants with an optimal yield, whilst avoiding over exploitation of the soil through intensive farming. This prohibits the use of soluble fertilizers and synthetic pesticides and soil is are fertilised by means of natural compost.

Contrary to conventional processes where the cocoons are scalded whilst the worms are still inside, the silk used for the collection has been obtained while preserving the silkworm. This gentle method results in silk that is both soft and light. This slower method is more labour intensive which means that this silk is one of the rarest and more precious in the worldwide.

Caresse de Soie is a complete range of natural and refined ethical silk lingerie for women looking for simple and natural sensuality style. Take a look and jusdge for yourself.

www.peau-ethique.com

Large bra specialist Brastop has produced a video that explains how to choose a bra by style, your breast shape and size.



Find out more and shop for large bras at Brastop - or compare bras by size at UK Bra Shop.

Yes, I had to share this with you. Sarah Brown interviewed Elle "The Body" Macpherson, creator of Elle Macpherson Intimates during her stint as the News Of The World's guest editor - and I thought they'd turned Tory.

Apparently Elle stays healthy by drinking 6 bottles of water a day and is partial to herbs when feeling unwell.

When asked about her fabulous range of lingerie she acknowledged the fact that not all women have such enviable figures.

I'm conscious when I'm designing lingerie of the need to create for all different types of women, so that my designs enhance the proportions of a woman's body. Most women want to make their hips look narrower and their breasts look bigger.

What more could you want - it's obviously the secret to Elle Macpherson intimates success.

Staff from Tesco Scarborough dressed up in their bras and held a raffle in store to raise a few eyebrows - and more importantly - funds for charity Breast Cancer Care. The bemused shoppers won pink champagne and truffles and many also supported the charity by purchasing Breast Cancer Care ribbon brooches.

This week Figleaves has knocked 20% off selected Freya bras and lingerie.

This includes the gorgeous Tamsin underwired balconette bra (left).

Freya has created this underwired balconette bra with three piece unpadded cups. Styled in sheer mesh with a striking zebra print, it is decorated with rosebud embroidery. Picot trimmed, it is adorned with a bow in the centre. It fastens with twin hooks.

Sizes: C-G cup

This bra is reduced to £23.20 and other bras and matching knickers, thongs and shorties are reduced to as little as £11.20.

Big bra specialist Bravissimo has launched its spring collection for big boobed women.


This year's highlights include a 28 back bikini, new pyjamas, formal clothes for curvy women - and of course exclusive new lingerie styles. The new George balconette bra by Cleo (left) is sure to be a winner with cup sizes up to 38J availalble.

The new Alana bra from Bravissimo 's New Spring collection is also going to brighten up your day!

The Alana bra now comes in the gorgeous shade of pale aqua, the perfect accompaniment to your spring pastel wardrobe. Both the Ariza and Eliza bra also come in brand new shades for spring and for those days when a plain t-shirt bra just will not do, try the Frankie or Arabesque bra in bright colourful patterns to liven up your day!

(Bravissimo Blog)

Triumph will launch a new "Tweety by Miss Triumph" range of lingerie for younger bra shoppers for spring / summer 2010. The lovable little yellow canary who was created by the American animator Bob Clampett in 1942 will appear in a capsule collection of six home wear designs, each with a special hang tag, within the young “Miss Triumph” label.



The first “Tweety by Miss Triumph” collection launches to the trade now with delivery in store during spring 2010. Initial reaction from buyers has been so enthusiastic that new designs are already under way for Autumn 2010.
Continue reading "Triumph's new Tweety bird sleepwear"

La Senza has a special discount code but it's only available until midnight on the 30th so hurry online to La Senza, read on for details!

Their popular Lullaby Lace Bra now comes in a gorgeous pastel rose shade available up to a GG cup! This beautiful padded plunge lace bra has floral lace overlaying the cups, satin double shoulder straps and cute flower detail on the centre front. Complete the look with either our matching short or brazilian thong. Available in many other fabulous colours.

This pretty red bra is now available in sizes up to a GG cup. Matching knickers / lingerie set also available.

To claim 15% off just neter the following code at the checkout:

PAYDAY

You also get free delivery on ordes over £40, so there's no reason to go into the shop!

Big bra bargain hunter Brastop has a huge selection of Curvy Kate in back sizes 38-40 for sale at prices that start at just £12 for bras and £2 for briefs. Brastop says that hardly anyone returns Curvy Kate products, so they must be doing something right.

Supermarket Tesco is not content with selling cheap socks and school uniforms - it now has an exclusive lingerie brand called Diamond Boutique!

Tesco Clothing has unveiled a pioneering new bra design, called The Limitless Bra which can be worn "a never-ending number of ways".

The bra comes in several parts, including two cups and a selection of straps, giving its wearer the power to make it up 'DIY-style'. Each cup features 24 hook positions and the back strap another 28, making the Limitless Bra one of the first bra designs ever to offer limitless ways of wearing it.

MJM International, the producer of Diamond Boutique has taken over a year and hundreds of hours of testing to perfect the revolutionary bra created exclusively for Tesco customers. The bra sells for £16.00 and is available in sizes 32-38 A-D in black and nude.
Continue reading "Tesco do bras - every little helps!"

Eco-lingerie specialist Enamore will be opening its 'pop up shop' again this weekend, adding loads of fabulous new designs to the shop including bamboo lingerie perfect for staying in on cozy winter nights. A selection of Pants to Poverty underwear will also be on show.

It's Christmas opening dates have been extended and the Pop-up shop will now be open December 5 & 6th, and evey day from December 12th to Christmas Eve! Just hop on down to 104 Walcot St. Bath, BA1 5BG and wrap up warm!

Even the word Lingerie alone conjures up images of love, romance, frills and lusty behaviour. I suppose that makes it both provocative and evocative at the same time, but I'm not here to write an essay. Our web-dominating friend Wiki says:

Lingerie is a term for fashionable and notionally alluring undergarments. It derives from the French word linge, "washables" — as in faire le linge, "do the laundry" — and ultimately from lin for washable linen, the fabric from which European undergarments were made before the general introduction of cotton from Egypt and then from India.

I'm afraid this first paragraph takes the sexiness and mystique away. The thought of washing tends to do that to both men and us from the fairer sex. Ah, but read on:
Continue reading "Vintage lingerie giggles and inspiration"